Here’s a simple question that requires a simple answer with an extended explanation. If you have any questions you would like answered, ask them here.
“Hey bro, this is great! So i wanted to know what do you mostly use to track you ppv campaigns such as know which url thats paying and stuff?”
I use the same tracking I use for everything else. Prosper202. There are a lot of reasons you may or may not want to use Prosper202 for your PPV campaigns, though.
Let’s go over a few cons – Prosper obtains a lot of data. It’s a lot and it can stress out your VPS or server fast if you aren’t properly equipped for a massive PPV/CPV campaign. Honestly, all the data you need to collect is sub-ids, keyword, time of day and landing page the hits came from (assuming you are using one). Traffic source might be important, too, if you are running over multiple networks. If you’ve got the know how, you might want to create a light, stable tracker specifically for PPV.
PPV traffic can easily crash a server. I’ve had campaigns that give me upwards of 50 clicks a second. Sending millions of? hits to your server, even just a simple redirect script to an offer page, can kill you. I’m well prepared for this with my Wiredtree server, though. You might want to check them out if you need a dedicated platform for tracking. Prosper has no trouble or hiccups running on it.
To use Prosper to track conversions on PPV campaigns, all you need to do is ussually check the tickbox that says “Target Pass-through” or “Pass target/keyword data”. Note – If you are targeting URLs, this will not show up in referral data. This will show up under the keyword column. You can then use the Analyze >> Keyword section to figure out where your conversions are coming from. Make sure to grab sub-ids from the network to see if your pixel may have missed firing on some conversions.
Alternatively, you can completely skip tracking and use the networks integrated conversion tracker. These aren’t always the most reliable, though, and I certainly don’t recommend that, especially if you are rolling out a heavy campaign.