Comments on: Getting Started on the Google Content Network

By: Ian Fernando

Ian Fernando — Thu, 11 Jun 2009 06:11:16 +0000

I always do placement either after I do my research specifically or grab the report after I do keywords and then filter out sites. Either way it GCN has done well for me

By: Matt

Matt — Wed, 10 Jun 2009 20:15:42 +0000

Hey Justin, hadn't been reading the blogs for awhile – but always good to see what you post. Would you be comfortable sharing vague generalities as to the kind of light optimization you do on CN?

My luck has been I find a campaign that converts great, but when I try to scale, it goes in the tank. My optimization steps are (in no particular order & not counting optimizing the LP)

* Extremely high impressions, no clicks (& have a seed word of campaign negative sites that haven't panned out in the past – e.g. weather.com)

* High clicks, no conversions – many reasons why that might happen on some more obscure sites (cough… click fraud… cough)

* testing new ads, but I always keep one active

* bump a bid on an adgroup not getting enough impressions

You have any additional tips to look at from the adwords-side?

By: ForestWander Nature

ForestWander Nature — Wed, 10 Jun 2009 09:26:55 +0000

There is a lot that a person can do with Google.

I read of the ask the builder success story and he makes $30K per month.

This was on their success stories page.

Very cool!

By: Justin Dupre

Justin Dupre — Wed, 10 Jun 2009 06:07:28 +0000

Yeah I still run a lot of Facebook. Just run CPM. If you get a bunch of "click fraud" it doesn't matter cause you're just paying for impressions, not per click.

By: shawns

shawns — Wed, 10 Jun 2009 05:28:11 +0000

Sucks you got sick. Tokyo is awesome. Can't wait to go back.

Are you still doing a lot on FB? I've been finding a lot of click-fraud lately that makes my campaigns nearly un-runable.

Holla at me if you got any ideas – twitter: @shawnsmith

By: Ricardo

Ricardo — Wed, 10 Jun 2009 04:12:46 +0000

Google's CN is profitable, no doubt. The problem is that they dont like rebills at all and you mostly get slapped within a few days if you're caught running them. How the hell do you keep those reviewers away from your campaigns?

By: Justin Dupre

Justin Dupre — Wed, 10 Jun 2009 00:07:49 +0000

Nah. I never got out to Tokyo. When I went to Japan, I got deathly ill. Ended up looking about 10 pounds. Sucked the whole time I was there, but it was very pretty out in Chiba where I stayed with friends. I do want to go to Tokyo soon though.

By: Wes (MasterlessSamur

Wes (MasterlessSamur — Tue, 09 Jun 2009 23:09:36 +0000

stumbled upon ur blog from twitter. cool stuff. in ur travels, did you visit Tokyo much? I loved it there (10 years). Never made it to Thailand…gonna eventually get there though. subscribed.