So I guess my post yesterday upset some people. That came about due to the fact that I suggested reporting ads that might compete with yours. I don’t always think when I blog, so I just threw out some tips to you noobs not realizing that the big guys might be a bit angered by this. I guess I’d end up taking out some of their ads if I did this.
I was talking to some of the guys, and some said I should delete the post and some said I should keep it up. Well, I took it down, but then I was going to put it back up. I guess the text got wiped out when I unpublished it, because there is nothing in the edit post page. Unfortunate as I would have liked to look at it and make some new points.
Let’s take a look at what reporting on Facebook is used for. Reporting is an annonymous system to report ads that are negative as they are either pronographic, misleading, or it is offensive. I can only imagine the only people using this crap are 40+ year old soccer moms and, well, other marketers just like you and me.
I don’t know how much weight FB actually puts into each time an ad is reported. However, let’s just be safe and say they actually do look at the ad. When I suggested reporting ads, random reporting probably wouldn’t do much. If an ad is FB-grade, then FB wouldn’t shut it down. Reporting, I think, is more successful if you are reporting an ad that actually breaks Facebooks Ads ToS and that shit.
I actually don’t copy many ads. I’ve found success doing things my own way, and don’t always need to copy ads. If I do it, reporting the ad that I copied wouldn’t do much for my favor. If they pause their ad, what happens if that intern sees my ad that I copied from them? Denied, right? Right!
But, we know most of you who play Facebook game it as much as you can. Some still report, and yes I have done it, but I will think more thoroughly about it the next time if I see something that catches my eye. Reporting too much may lead to more strictly enforced Ad Guidelines, and we already know how much of a bitch Facebook is about that.
I am tired of seeing these 20 and Still Single? ads. Breaking the guidelines. Musta been a new intern, because I couldn’t tell you how many times I’ve gotten similar ads shot down.
If I found out that someone reported my ads, which lead to paused campaigns, I can understand how you might be upset. Which is why you should never “put all your eggs in 1 basket.” Run a shit load of ads, k? They can’t see and report them all, so you shouldn’t be crying too much over a few paused ads.
If you want to hate me, then hate me. I don’t randomly go around reporting ads, though. And I will certainly think about what I’m writing a bit more, but don’t expect me to always go light. I’m emotional, and I’ll fight against anything until you understand I’m better than you. Haha.
Run it down again. Reporting might lead to less competition, however, it is kinda sour, can lead to stricter rules, and might not actually carry any weight at all. It’s up to you whether or not you want to do it.